Practical guide
Map a shopper journey from greeting to checkout guidance
Map a shopper journey from greeting to checkout guidance: a practical process, a clearly illustrated example and checks to use before the next live session.
A practical process
- Write the questions a new viewer must resolve before the next action makes sense
- Match each question with a demonstration, factual answer or clearly explained purchase step
- Check that the path works for someone who joins midway rather than hearing the opening.
Worked example
For example, a viewer first needs to know which organizer is shown, whether it fits their space and which variant to select. Purchase instructions become useful after those points are clear, not while the product itself is still ambiguous.
Before the next session
Use the current Aseacast product overview to check which parts of this workflow fit your setup.