Practical guide
Decide which product belongs first in a live session
The first product should give the audience a clear reason to follow the session and let the host establish the demonstration format.
The first product should give the audience a clear reason to follow the session and let the host establish the demonstration format.
A practical procedure
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Identify the likely opening question and choose a product that can answer it with a complete demonstration.
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Check that its information, stock statement and required props are ready.
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Plan the transition from this item to the next so the sequence has a clear learning path.
Worked example: a fictional session
A fictional storage live starts with a simple divider before presenting a multi-part system, giving viewers the basic measurement method first.
Check the limits
The most expensive item is not automatically the clearest opening demonstration.