Write a call to action that explains the next step

A practical process

1. Choose one next action, such as opening the current listing or checking a size chart.
2. Name the detail the buyer should verify before confirming a purchase.
3. Remove competing instructions that require viewers to follow several unrelated routes at once.

Worked example

For a garment, a useful closing instruction is: “Open the listing, compare your measurements with the size chart, then select the colour and size you need.” This helps the buyer act without assuming that a usual clothing size will fit.

Before the next session

Use the current Aseacast product overview to check which parts of this workflow fit your setup.

Further reading

• Go Live - Ai: product overview